Beauty & Wellness

Rustan’s The Beauty Source is Glamming Up Cebu’s Beauty Game

Cebu just got a major beauty upgrade with the grand opening of Rustan’s The Beauty Source in The Mall at NUSTAR Resort and Casino. As the brand’s first-ever standalone store outside of Metro Manila, it’s pure luxury!

“Our first boutique in Cebu marks a significant milestone in our journey to bring personalized, high-quality beauty shopping experiences to the region,” shares Michael Huang, Senior Vice President for Support and Development of Rustan’s Commercial Corporation.

Spanning 425 square meters, this beauty haven is packed with iconic brands like Dior, Maison Francis Kurkdjian, Diptyque, YSL, Lancôme, and more. “We look forward to welcoming Cebu’s beauty enthusiasts and offering a wide collection of products that will inspire confidence, enhance self-expression, and unveil the beauty within,” says Huang. Now, you can treat yourself to a top-tier beauty haul with easy access to luxury cosmetics, skincare, and fragrances.

Rustan’s The Beauty Source marked a new era of luxury beauty in Cebu with the grand opening of its NUSTAR store at Level 1 of The Mall last January 30. The launch event was a celebration of beauty, featuring curated experiences such as the Pick Me! Flower Bar, where guests explore personalized fragrance profiles, and Floral Pursuit, an exciting beauty hunt for hidden blue flowers to win special prizes.

Attendees, including fashion and beauty personalities like Kryz Uy, Vern Enciso-Lim, Steffi Aberasturi, and Emmanuelle Vera, joined in the celebration. Guests enjoyed exclusive opening promos, bonus Beauty Addict points, and discounts on luxury purchases.

With this milestone, Rustan’s The Beauty Source continues to redefine the beauty shopping experience in Cebu, offering an elevated and sophisticated space for beauty lovers in the region. To keep the excitement going, the luxury retailer is rolling out exciting deals. Treat yourself to exclusive offers on your favorite beauty must-haves at Rustan’s NUSTAR Cebu until February 16. A Valentine’s gift from you to you, perhaps?

Discover the newest beauty destination in Cebu at Level 1, The Mall at NUSTAR. For more information about Rustan’s The Beauty Source, check out their Facebook and Instagram @rustansthebeautysource. You can also shop online at www.rustans.com.

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